Lula Praises BYD’s Brazilian Factory: From Ruins to a New Electric Vehicle Hub in Latin America

On October 11, 2025, Brazilian President Lula was standing beside a brand-new production line in the BYD Brazilian Passenger Vehicle Factory in the city of Camasari, in the northeastern part of Brazil, holding a car key in his hand. Looking at the audience below, he said, “God always writes the smooth path through twists and turns. This is definitely the most unforgettable day of my life, that kind of genuine emotion. You can feel the excitement coming from the heart, rather than the showmanship of a politician. So, where is he standing? It used to be a Ford factory, and later, Ford withdrew, leaving it in ruins. The weeds grew taller than people. The cement floor cracked into pieces. Then BYD, Brother Fucai invested 5.5 billion reais, approximately 7.1 billion RMB, turning this into the most advanced electric vehicle production base in Latin America.”

Lula’s words were particularly vivid. He said that God likes to write in curves, but in the end, what he writes is always a straight path. He made Ford leave Brazil, but brought BYD here. This was the best alternative. Lula made it very clear, right? This factory is not just for car production; it helped the people of Campos Salgado regain their dignity. The workers in this factory were mostly those who lost their jobs after Ford closed down. Now they can walk down the streets wearing their work uniforms with their heads held high. The workers present there all felt extremely relieved when they heard this. BYD did not suddenly emerge in Brazil. They have been deeply rooted here for 11 years. Starting from the very first few electric buses, they have now become the top-selling brand in the Brazilian new energy vehicle market. They have been the number one for two consecutive years. The data is not lying.

They already have over 170,000 car owners in Brazil, and they sold 67,244 vehicles just from January to August this year. This new factory is the largest production base of BYD outside Asia and the largest electric vehicle factory in the entire Latin America. It can produce 300,000 vehicles per year. Wang Chuanfu’s remarks at the scene were also very practical. He said that BYD is not there to make quick profits in Brazil, but to become a long-term partner. This is not empty talk. They really created 20,000 jobs, which is a godsend for the local community. What’s the most interesting thing? Well, this happened against the backdrop of the upcoming COP30 climate conference in Brazil. The Lula government is clearly trying to showcase Brazil’s determination for a low-carbon production transformation through such cooperation to the world.

The chairman of BYD, Wang Chuanfu, immediately announced that 30 custom-made new energy vehicles would be provided for the climate conference held in Belém to serve as low-carbon shuttles. Moreover, after the conference, these vehicles would be given to local schools and public institutions. This company’s sense of social responsibility, green technology, and sharing concept – does this vibe just come out all of a sudden? It’s dying. How to sing? Lula said in his speech that we will continue to strengthen our relationship with China. He also particularly emphasized that China has been Brazil’s largest trading partner for the past 15 years. Most importantly, he said that we regard each other as important countries in the Global South, and it’s not easy.

Developing countries have finally begun to form alliances systematically. Is the Western system still worth relying on? Many discerning heads of state should have a clear understanding of this by now, right? Well, before this ceremony began. The Asian Parliament of Brazil just passed a resolution, officially renaming the road in front of the BYD factory as “BYD Road”. This is the first road in South America named after BYD. Previously, there were two BYD roads in Lancaster, USA, and in Roi Yong, Thailand. As more and more of these roads are established in the future, could they possibly form a certain word on the world map? In any case, this new road is not only BYD’s path to globalization, but also Brazil’s path to reindustrialization, and it is also the sustainable development path that all developing countries are seeking. Just look at this production line that has been rebuilt from the ruins. You can truly feel that the world is changing, and the way it will eventually become is something those fools could never have imagined.